Submission to Discourse Analysis Online

Styleguide for submissions to DAOL




Abstract: This styleguide summarises how the printed and HTML versions of your submission to DAOL should be formatted. The HTML version of this stylguide shows more clearly the web markup.

The guidelines on the HTML version are very simple - indeed we often have to remove authors' 'helpful' markup!

Keywords: template, DAOL submissions

Multimedia: (for instance) A QuickTime video of a focus group interaction is embedded in this article (see Section 5), for which you will require the QuickTime plug-in for your browser, or a player.

1. Numbering and formatting section headings

Please use a numbered heading scheme as shown, ensuring that the HTML version has <H1> and <H2> tags around section headings. We rely on these to automatically generate the document's contents list and link to the review commentaries.

Normal text should be 12 point Times or some equivalent, but the HTML version should not specify particular <FONT NAME=xxx> (some automatic HTML convertors insert these).

2. Figures and Quotations

Figures should be centred.

In the HTML version you should reduce the width of large images to 500 pixels, so that it can be viewed in the DAOL frameset via a 640x480 sized screen. You can link the full-size image to the reduced one, so that readers just click on it. If you use the <IMG WIDTH=500 HEIGHT=xxx > tags to size the image, you do not have to prepare a separate smaller version. In the HTML version of these guidelines, there is a large figure reduced and linked in this way.

Figure 1: an example figure legend indented and italicised like this, using the <BLOCKQUOTE> tag in the HTML version

If you wish to quote someone:

the quotation should be indented and italicised like this, using the <BLOCKQUOTE> tag in the HTML version

2.1 Bullet point lists

If you are using a bullet list it should be created with <UL> tags to properly format.

If you are using a numeric list it should be created with <OL> tags to properly format.

  1. a key point

  2. another key point

3. Citation of References, Footnotes and URLs

3.1 Citing conventional literature references

Citations should use an author-date citation and reference format. First citation of multi-author references should list all authors, and from then on just first author followed by et al.


Smith (1997) argues...

Smith and Jones (1997) argue...

Smith, Jones, Mark and Newell (1996) (first citation of reference should list all authors)

Smith, Jones, Newell and Mark (1997)

Smith, et al. (1996; Smith, et al. 1997) argue...

Jones (1996a; Jones, 1996b) argues... (for duplicate year citations)

The toolkit we use to publish DAOL matches each author-date pair to its corresponding entry in the References section. There is no need to manually link citations to references or footnotes - our journal toolkit does this automatically.

References should be listed in a numbered References section at the end of the document, but preceding any Appendices. The following examples illustrate formatting for different kinds of reference. Note that URLs are appended after the normal details in <angle brackets>, and that the HTML version - if you are submitting one - should also make the title an active link.


Plowman, L. (1994). Erzaelung, Linearitaet, und Interaktivitaet in Lernvideos. Zeitschrift fur Semiotik, Special Issue on Semiotic Methods in Interface and Hypermedia Design, 6, (1), 11-27.

Pope, M., and Keen, T. (1981). Personal Construct Psychology and Education. Academic Press: London.

Stratfold, M.P. (1994). Investigation into the Design of Educational Multimedia: Video, Interactivity and Narrative. Ph.D. Thesis, Institute of Educational Technology, The Open University, UK.

Sumner, T. and Buckingham Shum, S. (1998) From Documents to Discourse: Shifting Conceptions of Scholarly Publishing. Proceedings of CHI 98: Human Factors in Computing Systems, 18-23 April, 1998, Los Angeles, CA. ACM Press: New York. <>

The Open University (1978). An Arts Foundation Course: A101. The Open University, UK.

3.2 Citing footnotes and websites

Footnotes and websites are cited in the same way in DAOL: as numeric footnotes in square brackets, numbered in the order that they are cited.

A DAOL design principle is that readers should know (a) when a link will take them out of the current article, and (b) where they are going. Links to sites demonstrating your own work (typically websites and demos), and citations of other websites (typically those belonging to organisations) should be cited as footnotes (note - no URLs embedded in the text).

When the article has been marked up in DAOL, clicking on a footnote citation will display the footnote in the lower frame under the main article, as happens with reference citations, from where the reader may access the site. A section entitled Footnotes and Websites should follow the References section.


Journal of Interactive Media in Education [1], the KMi Software Visualization Project [2], Netscape [3]

...would have entries in the "Footnotes and Websites" section taking the form:

[1] Journal of Interactive Media in Education, The Open University, UK <>

[2] Software Visualization Project, Knowledge Media Institute, The Open University, UK <>

[3] Netscape Corporation <>

If you are also able to submit an HTML version of your Word or RTF document, then please also make the titles of websites active links, as shown.